In this episode of Radio on Main Street, RAB President and CEO Erica Farber interviews Carolyn Gilbert, president and owner of NuVoodoo Media services. While Carolyn likes to joke about being the high priestess of NuVoodoo, she takes media research seriously. NuVoodoo Media Services provides data-driven marketing, programming and content intelligence to the radio industry. You’ll hear directly from her regarding some listener insights and find out why radio is important to those listeners.
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