Contributor: Scott Herman, Chairman, Broadcasters Foundation of America
Local radio and TV broadcasters are a central part of their communities, helping both local and national advertisers reach listeners and viewers where they live and shop. With insights into the tastes and interests of their local listeners and viewers, radio and TV stations deliver the entertainment and news stories that resonate with the people in their market. Whether it’s scores from the local high school football game, or updates on the virus that our nation is fighting, broadcasters are always there. Broadcast radio and TV are also known for raising awareness and money for charitable causes, both local and national.
Continue reading “Helping Those in Acute Need”
Author: Erica Farber, President and CEO, RAB
Last week, radio lost one of our great medium’s most passionate heroes – Joseph (Joe) Bilotta.
Joe spent 40+ years in the radio business with the majority of them as Buckley Broadcasting’s CEO, overseeing legendary radio stations like WOR-AM in New York and WDRC-AM/FM in Hartford. As a radio broadcaster, Joe considered himself a very lucky man and as professionals in the radio industry, we all consider ourselves extremely fortunate to have had Joe as an advocate, mentor, challenger, supporter and friend. Continue reading “The Passion of a Radio Broadcaster”
Today’s blog post is courtesy of Jim Thompson, President of the Broadcasters Foundation of America
Radio broadcasters are a central part of everything that happens in our communities. Across all formats, radio reports on monumental events — both local and national. Radio is there to share in the joy that emanates from parents and their teens when the high school football team wins a home game and the happiness that radiates from children when the playground in the town’s park is finally completed. Radio is also there to express the sadness that strikes a community when disaster hits. Radio is a medium that connects emotionally like no other. It is an industry that cares and, with its unique emotional and local connection, it is always there to help!
But what happens when something tragic occurs to someone in the radio or television industry? When it is the general manager, the afternoon air talent, or even a retired broadcaster who falls on hard times? That’s when the Broadcasters Foundation of America steps in.
Continue reading “Granting Hope to Fellow