In our fifth episode of Radio on Main Street at the ANA Masters of Marketing, Erica Farber chats with David Matathia, head of strategy at Fitzco, a fully integrated and independent agency based in Atlanta. David provides an inside look into Fitzco’s success and chats about the value of radio to advertising partners. Have a listen to this conversation, and you’ll come away with real insight into the agency world today.
As a new feature, we are now including a video version of this interview on YouTube. Click here to watch.
Click here to access Season 4: 2023 ANA Masters of Marketing podcasts.
Click here to access Season 3: Radio Influencers podcasts.